Ruzanna is the President of Queenvest LLC, a one-of-kind planning and coaching firm focused on the financial needs of real estate agents, brokers, and their families. She teaches realtor-focused financial workshops and classes for Keller Williams in New England. She is also the founder of Queenan Financial Group, LLC and her newest venture – Realtor Money School, was launched in June of 2022.

Ruzanna had a successful career in the investment industry creating index fund products and launching data management services for institutional investors. Earlier in her career, Ruzanna was an interpreter for the International Monetary Fund missions to Armenia translating during cabinet-level meetings bringing new monetary policy to the newly-independent country.

Ruzanna volunteers for the Women’s Foundation of Boston and plays tennis whenever she can.

In this episode, Karen and Ruzanna  discuss:

• Success Story of Ruzanna
• Commit to Get Leads
  • Building a niche for a specific group of people allows you to build trust and connection as you prove you understand their needs and concerns. 
• Consult to Sell
  • In approaching clients with a consultative approach, it is less selling and more coming to an understanding of how you can help each other. 
• Connect to Build and Grow
  • Be generous with your time and expertise. Allow people to feel connected and feel special. 
• Success Thinking, Activities and Vision
  • First you must influence yourself, then you can influence others. 
• Sweet Spot of Success